NON-PLAN LLC OPTION

EXHIBIT 10.10





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MARKETWATCH.COM, LLC



OPTION AGREEMENT





This Option Agreement ("AGREEMENT") is made and entered into as of the date of grant set forth below (the "DATE OF GRANT") by and between Marketwatch.Com, LLC, a Delaware limited liability company (the "COMPANY"), and the participant named below ("OPTIONEE"). Certain initially capitalized terms used herein have the meaning ascribed to them in Section 10.



OPTIONEE:

-------------------------------------- SOCIAL SECURITY NUMBER:

-------------------------------------- ADDRESS:

--------------------------------------



-------------------------------------- PERCENTAGE INTEREST:

-------------------------------------- AGGREGATE EXERCISE PRICE:

-------------------------------------- DATE OF GRANT:

-------------------------------------- FIRST VESTING DATE:

-------------------------------------- EXPIRATION DATE:

--------------------------------------

(unless earlier terminated under Section 3 below)





1. GRANT OF OPTION. The Company hereby grants to Optionee an option (this "OPTION") to purchase the percentage of "Interest" (as defined in the Limited Liability Company Agreement, dated as of October 29, 1997, as amended from time to time (the "LLC Agreement") between CBS Inc., a New York corporation, and Data Broadcasting Corporation, a Delaware corporation) in the Company set forth above as Percentage Interest (the "OPTIONEE INTEREST") at the Aggregate Exercise Price set forth above (the "AGGREGATE EXERCISE PRICE"), subject to all of the terms and conditions of this Agreement. The Company has decided to issue options to persons performing services for the Company to allow them to purchase Interests (as defined in the LLC Agreement) such that if all such options were exercised the persons exercising them would own ten percent (10%) of the total of all Interests in the Company assuming that all such options were exercised on the date the LLC Agreement was first executed, October 29, 1997. The term "Total Interest" means the Company's fully-diluted equity on such date after giving effect to such option exercises.



2. EXERCISE PERIOD.



2.1 Exercise Period of Option. Provided Optionee continues to provide services to the Company or any Affiliate of the Company, the Option shall become vested and





exercisable as to portions of the Optionee Interest as follows: (a) This Option shall not vest with respect to any of the Optionee Interest until the First Vesting Date set forth above; (b) on the First Vesting Date the Option shall vest as to one third of the Optionee Interest and (c) thereafter each year on the anniversary of the First Vesting Date the Option shall vest as to an additional one third of the Optionee Interest until this Option is vested with respect to all of the Optionee Interest on the third vesting date.



2.2 Vesting of Options. An Optionee Interest that is vested pursuant to the schedule set forth in Section 2.1 is a "VESTED INTEREST." An Optionee Interest that is not vested pursuant to the schedule set forth in Section 2.1 is an "UNVESTED INTEREST." An Unvested Interest may not be sold or otherwise transferred by Optionee without the Company's prior written consent.



2.3 Expiration. The Option shall expire on the Expiration Date set forth above or earlier as provided in Section 3 below.



3. TERMINATION.



3.1 Termination for Any Reason Except Death, Disability or Cause. If Optionee is Terminated for any reason, except death, Disability or for Cause, the Option, to the extent (and only to the extent) that it would have been exercisable by Optionee on the Termination Date, may be exercised as to some or all of the Vested Interest by Optionee no later than three (3) months after the Termination Date, but in any event no later than the Expiration Date.



3.2 Termination Because of Death or Disability. If Optionee is Terminated because of death or Disability of Optionee (or Optionee dies within three (3) months of Termination occurring other than because of Optionee's Disability or for Cause), the Option, to the extent that it is exercisable by Optionee on the Termination Date, may be exercised by Optionee (or Optionee's legal representative) as to some or all of the Vested Interest no later than twelve (12) months after the Termination Date, but in any event no later than the Expiration Date.



3.3 Termination for Cause. If Optionee is Terminated for Cause, then the Option will expire on Optionee's Termination Date, or at such later time and on such conditions as are determined by the Committee.



3.4 No Obligation to Employ. Nothing in this Agreement shall confer on Optionee any right to continue in the employ of, or other relationship with, the Company or any Affiliate of the Company, or limit in any way the right of the Company or any Affiliate of the Company to terminate Optionee's employment or other relationship at any time, with or without Cause.









4. MANNER OF EXERCISE.



4.1 Stock Option Exercise Agreement. To exercise this Option, Optionee (or in the case of exercise after Optionee's death or incapacity, Optionee's executor, administrator, heir or legatee, as the case may be) must deliver to the Company an executed exercise agreement in the form attached hereto as Exhibit A, or in such other form as may be approved by the Company from time to time (the "EXERCISE AGREEMENT"), which shall set forth, inter alia, Optionee's election to exercise the Option, the proportion of the Optionee Interest being purchased (the "PURCHASED INTEREST"), any restrictions imposed on the Optionee Interest and any representations, warranties and agreements regarding Optionee's investment intent and access to information as may be required by the Company to comply with applicable securities laws. If someone other than Optionee exercises the Option, then such person must submit documentation reasonably acceptable to the Company that such person has the right to exercise the Option.



4.2 Limitations on Exercise. The Option may not be exercised unless such exercise is in compliance with all applicable federal and state securities laws, as they are in effect on the date of exercise.



4.3 Limited Liabilities. The Exercise Agreement shall be accompanied by an executed signature page of the LLC Agreement.



4.4 Payment. The Exercise Agreement shall be accompanied by full payment of the product of (i) the Aggregate Exercise Price and (ii) the fraction the numerator of which is the Purchased Interest and the denominator of which is the aggregate Optionee Interest issuable pursuant to this Agreement (such product, the "EXERCISE PRICE") in cash (by check or wire transfer), or where permitted by law:



(a) by cancellation of indebtedness of the Company to the

Optionee;



(b) by waiver of compensation due or accrued to Optionee for

services rendered; or



(c) by any combination of the foregoing.



4.5 Tax Withholding. Prior to the receipt of the Optionee Interest upon exercise of the Option, Optionee must pay or provide for any applicable federal, state and local tax withholding obligations of the Company.



4.6 Acquisition of Purchased Interest. Provided that the Exercise Agreement and payment are in form and substance satisfactory to counsel for the Company, Optionee shall have acquired the Purchased Interest, which represents an Interest in the Company, and shall be a member of the Company having the rights, privileges and obligations as set forth in the LLC Agreement.









5. COMPLIANCE WITH LAWS AND REGULATIONS. The exercise of the Option and the issuance and transfer of an Optionee Interest shall be subject to compliance by the Company and Optionee with all applicable requirements of federal and state securities laws and with all applicable requirements of any stock exchange on which an Optionee Interest in the Company may be listed at the time of such issuance or transfer. Optionee understands that the Company is under no obligation to register or qualify an Optionee Interest with the SEC, any state securities commission or any stock exchange to effect such compliance.



6. NONTRANSFERABILITY OF OPTION. The Option may not be transferred in any manner other than by will or by the laws of descent and distribution and may be exercised during the lifetime of Optionee only by Optionee or in the event of Optionee's incapacity, by Optionee's legal representative. The terms of this Agreement shall be binding upon the executors, administrators, successors and assigns of Optionee.



7. COMPANY'S RIGHT OF FIRST REFUSAL. Before any Vested Interest held by Optionee or any transferee of such Vested Interest may be sold or otherwise transferred (including without limitation a transfer by gift or operation of law), the Company and/or its assignee(s) shall have an assignable right of first refusal to purchase the Vested Interest to be sold or transferred on the terms and conditions set forth in the Exercise Agreement (the "RIGHT OF FIRST REFUSAL"). The Right of First Refusal will terminate when the Company's securities become publicly traded.



8. TAX CONSEQUENCES. Set forth below is a brief summary as of May 31, 1998 of some of the federal and California tax consequences of exercise of the Option and disposition of the Optionee Interest. THIS SUMMARY IS NECESSARILY INCOMPLETE, AND THE TAX LAWS AND REGULATIONS ARE SUBJECT TO CHANGE. OPTIONEE SHOULD CONSULT A TAX ADVISER BEFORE EXERCISING THE OPTION OR DISPOSING OF THE OPTIONEE INTEREST.



8.1 Exercise of Option. There may be a regular federal and California income tax liability upon the exercise of the Option. Optionee will be treated as having received compensation income (taxable at ordinary income tax rates) equal to the excess, if any, of the Fair Market Value of the Optionee Interest on the date of exercise over the Exercise Price attributable to the acquisition of such Optionee Interest. If Optionee is a current or former employee of the Company, the Company may be required to withhold from Optionee's compensation or collect from Optionee and pay to the applicable taxing authorities an amount equal to a percentage of this compensation income at the time of exercise.



8.2 Disposition of Optionee Interest. The following tax consequences may apply upon disposition of an Optionee Interest.



(a) Optionee Interest Options. If the Optionee Interest is held for more than twelve (12) months after the date of the transfer of the Optionee Interest pursuant to the exercise of an Option, any gain realized on disposition of the Optionee Interest will be









treated as mid-term capital gain or long-term capital gain, depending on how long the Optionee Interest has been held.



(b) Withholding. The Company may be required to withhold from the Optionee's compensation or collect from the Optionee and pay to the applicable taxing authorities an amount equal to a percentage of this compensation income.



8.3 Tax Consequences of Ownership of Optionee Interest. Upon effective exercise of an Option pursuant hereto, Optionee will become a member of the Company. The Company is a partnership for federal income tax purposes; accordingly, as long as Optionees are members of the Company, they will be allocated portions of the Company's income, gain, loss, credit or deduction pursuant to the Code, the California income tax law and the terms of the LLC Agreement. Upon the sale or other dispostion of a Member's membership interest, income tax treatment will be governed by the portion of the Code and the California income tax law that apply to transactions involving partners and partnerships. OPTIONEE SHOULD REVIEW THE LLC AGREEMENT AND CONSULT A TAX ADVISER AS TO THE TAX CONSEQUENCES OF BECOMING A MEMBER OF THE COMPANY, PRIOR TO EXERCISING THE OPTION.



9. PRIVILEGES OF INTEREST OWNERSHIP. Optionee shall not have any of the rights of a member of the Company until a Membership Interest is issued to Optionee.



10. DEFINITIONS. As used herein, the following terms have the following meanings:



"AFFILIATE" means any entity that directly or indirectly through one or more intermediaries, controls or is controlled by, or is under common control with, another entity, where "control" (including the terms "controlled by" and "under common control with") means possession, direct or indirect, of the power to cause the direction of the management and policies of the entity, whether through the ownership of voting securities, by contract or otherwise.



"BOARD" means the Management Committee of the Company.


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